WATCH YOUR MOUTH
Revolutionizing Oral Care: The Journey of Mouth Watchers
Step into a world where revolutionary oral care battles dental diseases head-on. Driven by a passion for preventive medicine, Dr. Ronald Plotka embarked on a mission to save smiles from preventable bacterial contamination. Discover the awe-inspiring journey behind the birth of Dr. Plotka’s Mouth Watchers, the pioneering brand determined to protect teeth for generations to come. Join us as we delve into the visionary mind of the founder and unveil the innovative solutions transforming the future of oral health.
The founder's passion for preventive medicine led to a realization that there was a glaring absence of effective preventative products for oral and dental health. Extensive research has unveiled alarming links between dental diseases and conditions like diabetes, oral cancer, stroke, and more. Motivated by the desire to prevent dental diseases, and the health risks associated, and armed with knowledge, Dr. Plotka embarked on a quest to find a solution. The result was the development of nano-silver bristles made of polyester, designed to tackle the bacteria and plaque responsible for dental diseases. Read our full interview below:
Q: What inspired you to create Mouth Watchers?
Dr. P: I always believed in preventive medicine and industry and it bothered me that there are no preventive products out there to combat oral and dental disease. I was looking for a way to prevent dental disease in patients' mouths and their families! And I don’t believe anyone should lose their teeth due to bacteria contamination of the cavity when it can be prevented!
So we set out the search for a way to reduce the bacteria that cause dental disease and decided upon a nano-silver bristles made of polyester that reduce, over the course of 6 hours, not only the bacteria that build up on your brush between brushing but also the plaque that causes dental disease. Indeed, the tip of each bristle is one-micron so that it fits between the teeth and under the gum line, and all the deep graces and crevices other bristles miss, and thus break more plaque! When breaking up the plaque bed, the bacteria will disperse and get disorganized, which leads to less dental disease.
Q: Can you tell us about the early days of the company? How has Mouth Watchers evolved since its inception? And what is the company's mission?
Dr. P: Like all companies, there was a growth period. We started small, by sending out samples, talking to friends and families, and getting experts in the industry to use the product to get their feedback and grow credibility in the dental field first. We went to dental shows, we wrote about the brush, we met with dentists and hygienists, we talked at shows, we educated dental offices teams, and had patients start using the brush in our own office, where we could see for ourselves the dramatic results when patients would come back to the chair for a dental cleaning - and check-ups!
We then presented the brush to Whole Foods and they enjoyed hearing and learning what the brush could do and they made it one of their staples in their oral care section. From there the company started growing to other food chains and natural stores and pharmacies. The early age of the company was driven by the passion and commitment to educating people on how a toothbrush could actually prevent dental disease. Through proper education, we’ve been able to get the point across and our company is now growing magnificently. We were featured in Good Morning America last year and it’s been an incredible ride.
We have evolved into a company that keep-up with outstanding customer service, one toothbrush and smile at a time, with high quality and always trying to prevent (versus treat) to give people around the world better oral and systemic health. We are now recognized in the Natural Channel and Dental Industry as a Leader in preventive care, especially with our new naturally-sourced whitening toothpaste, made in France and with propolis, an anti-bacterial fungal and viral natural wax from the bees.
Q: What were some of the biggest challenges you faced in starting the company, and how did you overcome them?
Dr. P: Funding the company was one of the earliest and biggest challenges, as we had no sales and did not want to call out for investors (to make sure we would keep the integrity and values we had set at the time of creation). We also had to market the brush with low budget, how to get it recognized by dental professionals, and eventually had to learn how to navigate the retail industry, starting with Whole Foods, one of the top leaders in natural and better-for-you chain stores.
By gathering the right people, committing to grow in an organic way (one brush at a time, slowly, but very strongly), keeping up with educating people, and staying on top of the industry trends, we’ve been able to stay alive and grow in this very competitive market, despite challenges we’ve all faced such as Covid and post-Covid change of landscape, and to stay true to ourselves and customers.
Q: Can you walk us through the development process of the Mouth Watchers product line?
Dr. P: We started with our line of adult manual brushes, then came up with a smaller size head for youth and people with smaller hands and/or mouth, as well as amazing for braces! We then added a foldable travel version. Last year we finally introduced to the market our first toothpaste and are now in the development of our patented interdental-powered toothbrush, coming on the market in 2024.
In a world where oral and dental health plays a vital role in overall well-being, Dr. Plotka’s Mouth Watchers has emerged as a beacon of hope, revolutionizing preventive care one toothbrush at a time. The journey of this remarkable company has been fueled by a relentless pursuit of innovation, a commitment to education, and an unwavering belief preventative oral care can save people from life-long problems.
Join the Mouth Watchers movement and discover a world where preventive care reigns supreme. Together, let us embrace the power of prevention and embark on a path towards healthier smiles, one brushstroke at a time. To learn more about the BEST.BRUSH.EVER, head over to www.bestbrushever.com